Cengage Learning Emea

Cengage Learning Emea - Purchasing and supply chain management / arjan van weele | arjan van weele

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• Purchasing and Supply Chain Management provides a complete introduction to the important principles underlying the subject area using a flexible managerial perspective
• Fully updated
• This highly respected textbook covers the latest developments in purchasing and supply chain management with clear and well-structured content complemented by strong case studies that are relevant and engaging
• Global examples from Shell
• Hewlett Packard
• Mattel and Nespresso to name a few
• Demonstrate the challenges and solutions to problems companies face every day
• While the latest research insights add a critical perspective throughout